HANDCUFF FREE

BRAND STORY

Short Bio

Prentice Wimes is the founder of Handcuff Free®, a trademarked lifestyle movement centered on empowerment, creativity, and personal freedom. Coming from a background filled with obstacles, adversity, and limited opportunities, Prentice learned early how to rise above barriers through faith, discipline, and resilience. His journey shaped Handcuff Free®̶a movement dedicated to breaking limits and rewriting your future.

The roots of Handcuff Free® trace back to 2007 during the historic Jena 6 civil rights movement. Prentice created a bold protest shirt reading, “The Noose Is Loose ̶ Free the Jena 6.” National coverage of the demonstrations documented people wearing “handcuff free clothing,” marking the earliest public expression of the message he would later build into the Handcuff Free® brand. Even before the trademark existed, his call for justice, liberation, and elevating lives was already present in the streets.

LIFETIME ACHIEVEMENTS & BRAND CREDENTIALS

• Owner of two federally registered trademarks: Handcuff Free® and GOD 365®.
• Featured in multiple media publications highlighting entrepreneurship, creativity, and community empowerment.
• Collaborated with Creighton University for a strategic marketing position plan developing brand direction and growth foundations.
• Selected by Empowerment Network to lead the Handcuff Free Youth Empowerment Summer Camp,
teaching youth screen-printing, branding, and creative expression.
• Former HVAC Technical Instructor at Austin Community College.

CORPORATE COLLABORATION INTERESTS

Handcuff Free® is selectively open to high-level corporate collaborations that align with its mission of empowerment, creativity, and cultural impact. The brand focuses on working with major companies, national platforms, and established industry leaders capable of meaningful, large-scale influence.

Areas of collaboration include:

• Corporate apparel & lifestyle brand activations
• National empowerment or community impact campaigns
• Documentary, film, and streaming features
• Music, culture, and creative media opportunities
• Large-scale youth and educational initiatives

CONTACT

Founder: Prentice Wimes
Email: your-email-here
Instagram: @HandcuffFree

HOBBIES & INTERESTS

• Enjoys spending time with his spouse, grandkids, and family.
• Loves cruise vacations and traveling.
• Passionate about creativity, youth empowerment, and inspiring others to reach their potential.